South Korea has become the first country where more rounds of screen golf are played annually than on-course. For a nation passionate about the sport, but with limited access to courses, screen golf has emerged as cultural phenomenon and a way of life.
‘Screen Golf’ is so pervasive in South Korea that it’s application is being used for training players to go pro, for friendly outings (weekly AND daily), as well as an employee satisfaction tool after being installed in the workplace to keep them happy and recharged. As with any technological advancement for the future of golf, engineers and data scientists are consistently iterating functionality to keep the experience accurate, useful, and most importantly FUN.
In this episode of Forefront a cast of interesting characters are your guide through the Screen Golf Revolution happening in South Korea.
For more about Screen Golf featured in this episode visit:
FOREFRONT is a new three-part series from Callaway Golf exploring revolutionary trends driving the future of the game.
Other Episodes in the Forefront Original Series:
EPISODE 1: THE BOBBY JONES GOLF COURSE
Eight tees for every hole? Two holes on every green? When Marty Elgison and course designer, Bobby Cupp, revitalized one of the oldest public golf course in Atlanta, they created one of the most revolutionary and innovative layouts golf has ever seen…a reversible golf course.
Episode 2: THE FUTURE OF PRODUCT INNOVATION
Callaway was the first manufacturer to make the prolific leap from persimmon wood to metal driver heads with the launch of the legendary Big Bertha. Now, at the hands and mind of Dr. Alan Hocknell, his R&D team, and supercomputer, comes the extraordinary leap from human only to A.I designed club heads.
Watch Episode 2 Now:
FOREFRONT || A CALLAWAY ORIGINAL SERIES